CHICAGO, IL – The Chicago White Sox and Spire Motorsports have joined forces for an unprecedented collaboration in preparation for the highly anticipated NASCAR Chicago Street Race. The groundbreaking partnership establishes the White Sox as the primary sponsor for Ty Dillon’s No. 77 Chevrolet Camaro ZL1 in the NASCAR Cup Series (NCS) event, scheduled for July 1-2.
Excitement fills the air as Dillon’s car and uniform will prominently display White Sox branding, creating a captivating fusion of baseball and racing. To build anticipation for the event, the White Sox-themed No. 77 Chevy will be showcased at Guaranteed Rate Field on June 23-24.
In a historic move, the White Sox will host their inaugural NASCAR Night on June 23, inviting fans to experience the thrilling combination of America’s favorite pastimes – baseball and racing. This unique event aims to captivate sports enthusiasts from all walks of life.
Adding to the excitement, Beggars Pizza, the Official Pizza of the Chicago White Sox, will feature as an associate sponsor on Dillon’s No. 77 car. Founded in 1976 on Chicago’s South Side, Beggars Pizza has grown to become a beloved pizza chain across Illinois and Northern Indiana.
Mike Downey, the White Sox’s director of marketing and promotions, expressed his enthusiasm for the collaboration, stating, “This partnership with Spire Motorsports is a unique opportunity to showcase the White Sox brand during one of the most talked-about events in Chicago. The NASCAR Chicago Street Race is certain to be an event for the record books, and we’re grateful to team up with Spire Motorsports and Beggars Pizza to be part of this memorable experience.”
Breaking away from tradition, NASCAR will host its inaugural race on the streets of downtown Chicago. The NASCAR Cup Series drivers will tackle a thrilling 2.2-mile street circuit featuring 12 turns, zooming past iconic landmarks throughout the action-packed weekend of July 1-2.
For more information about the White Sox NASCAR Night on June 23 and to take advantage of a special ticket offer, fans can visit whitesox.com/NASCAR.
Don’t miss the Grant Park 220 NASCAR Chicago Street Race, which will be televised live on NBC on July 2 at 4:30 p.m. CT. Race enthusiasts can also tune in to the Motor Racing Network and SiriusXM NASCAR Radio Channel 90 for comprehensive live coverage of this exhilarating event that brings together the White Sox and the heart-pounding world of NASCAR.